The New Business Dingo

The Comments of others.
Following my post "Starting an Agency New Business Prospecting Database", Jen Luna from The List provided a great piece of insight and Resource Reliability Graph (below),"The trend truly is moving in the direction of these sites more than ever these days since they are free.  I use the term “free” very loosely as I have found the quality to be sub-par (to put it in very kind words!).  In fact I did a research analysis report that compares how accurate and how current information is across 7 different types of resources (press releases, industry trade publications, award shows, company websites, professional associations, social networking sites, and UGC sites)".

I've posted the graph below - some pretty interesting stuff to consider when it comes to making the most of your prospecting time.